TV + SEARCH: INTERNATIONAL PIZZA BRAND
TV + SEARCH:
INTERNATIONAL PIZZA BRAND
An international pizza brand’s goal was to generate more conversions and reduce cost per action while identifying competitors’ TV ad moments and online traffic with TVTY’s TV monitoring platform.
Connecting the brand’s Adwords account to TVTY’s platform, monitoring competitor TV commercials at spot level and syncing the brand’s search campaign in real-time.